Media Centre

Thought-provoking industry intel, team insights, innovations and and trends. This is also our brag page (be part of it)....
September 26, 2024

Myer Loyalty & Digital Investments Pay Off – Power Retail

FY24 sales are down for Myer, but the retailer is highlighting its loyal customer base and engagement as unique growth opportunities. The Myer ONE loyalty program is now at its strongest engagement ever, at 10.4 million members, 4.4 million active customers (up 4.8 percent), and the program welcomed 706,000 new members in FY24.
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August 22, 2024

Sail+ Racing’s Impressive Journey Through the US Grand Slam Series

Sail+ Racing has been making waves in the US Grand Slam Series, demonstrating resilience and skill across three challenging events, with one final event remaining in Detroit. We're so proud to support such an exceptional team throughout their journey.
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August 21, 2024

#5 First-Party Data: Crown Jewel of the New Data Landscape

Discover why first-party data remains the crown jewel in today's ever-evolving digital landscape. As Google rethinks its approach to third-party cookies, first-party loyalty data continues to offer unparalleled insights, empowering brands to make informed, customer-centric decisions. Dive into our latest article to explore how leveraging this data can keep your strategies ahead of the curve.
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August 3, 2024

Supporting Excellence: Gravitas and Sail+ Racing Team Up for the US Grand Slam Series

At Gravitas, we believe in the power of precision, teamwork, and strategic planning — principles that drive both our business and the competitive sailing world. So we are thrilled to announce our support for Sail+ Racing as they embark on their journey in the prestigious US Grand Slam Series.
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May 4, 2024

Celebrating the moment

What an achievement! Huge congrats to the MYER team for taking out year on year wins at the International Loyalty Awards in Dubai for outstanding Loyalty, Customer Value Management and Data Analytics. It's always great to see Australian innovation recognised on such a prestigious stage. So proud to be partners with such a forward-thinking team!
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May 3, 2024

The Ads That Made Us – “Everybody needs softness”

Delighted to see our very own Julie Fitzpatrick featured in Mediaweek's 'Ads That Made Us'. Her nostalgic look back reminds us why connecting with customers on an emotional level is so powerful in marketing.
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