We embed tools and expertise to find incremental value in human behaviour.
Gravitas pre-built Accelerator™ models and applications repeatedly set us apart, but ultimately our most notable competitive distinction is in the expertise we bring to deliver an unequalled end-to-end solution in value-based customer marketing, loyalty programs, and more.
Accelerators™ tools and models
Intel & AI
The gravitas difference is in the numbers
Check-In was highly personalised review focused on "how can we do better for you"
Also delivered 40% higher sales conversion.
1pt higher fan engagement = 10% higher revenue.
Twice as predictive as previous models.
Value-led solutions across all sectors
Know who your most valuable customers are and where there is headroom for growth
Differentiate sales, service and loyalty
treatments according to holistic lifetime customer value
Arts & Fan Engagement
Know where you are winning and losing customers to accelerate customer value, engagment and event attendance
Not for Profit
Drive donations while ensuring supporters continue to feel valued and recognised for their contributions at all levels and life stages
Explore our work
Here’s a taste of how our expert teams and proprietary Accelerator™ tools are changing the game in Customer Value Management.