Gravitas customer value creation teams exemplify best-in-class leadership to deliver personalisation at scale
The power of personalisation is never more important than in the complex, transactional world of financial services. Our proprietary Accelerator models and playbooks have been developed to drive hyper-personalised content based on individual customer value, behaviour, persona and history – while minimising risk. From global insurance groups, card schemes, to the Big four banks: Gravitas has a proven track-record in using machine learning predictive models to affect always-on improvements in value-based customer engagement.
Maximise return and minimise risk
Using our pre-built g-models we simplify and optimise the value-turn in sales and service management to continuously improve customer experience and retention.