Gravitas answers the need of NFP companies to better understand supporter preferences
We use our proven g-suite brand engagement indexing and machine learning predictive models to help charitable organisations achieve the right balance of engagement in their efforts to drive advocacy, on-going donation and enduring brand commitment across all supporter groups.
Forecast and achieve goals with certainty
Focus investment for maximum return
- How strong is your brand commitment?
- How much more support can you win from brand loyalists?
- Which donors have further funding potential?
- Does your organisation have a cross-company supporter-for-life culture?
Gravitas behavioural and attitudinal g-models help answer all the burning questions to inform donor marketing and focus investment for maximum return.