Gravitas has been instrumental in developing cutting edge initiatives for Australia’s major telcos
Our highly specialised data science and operations’ teams have worked in partnership to set new benchmarks in telco loyalty and reward program design.
Our proprietary Accelerator and machine learning predictive models have been repeatedly adopted to define holistic customer value and drive one-to-one personalisation, at scale. We embed both the expertise and the data eco-system to analyse and monetise data assets, generate insights, create cross-company roadmaps, playbooks and customer journeys.
Gain advantage through data commercialisation
Gravitas can help realise the full value of customer insight analysis and modelling through monetisation of data. This next-level intelligence adds value to own-channel media assets and represents a competitive edge in securing business partner relationships.
Find the value in your customer base
Gravitas proprietary telco G-models power everything we do. They are pre-built and proven in identifying value pools and value drivers to help optimise marketing investment decisions and differentiated customer sales, service and loyalty treatments - to create customers for life.
Clients we have worked with
